Let me tell you a story...Quite possibly the saddest story you will ever read...
Once there was a young man, a fan of Bionicle and Lego no different than any of us here today. He had been a content follower of the Lego line for years, but he was an introvert, and had few friends of whom he'd stuck with over time. Most of them were barely as invested in Bionicle, and Lego for that matter, as much as he was.
So time passed, and he'd become a bit less of an introvert as he was before, but still fairly shy. He was now with a small group of friends, and had a number of acquaintances, but nothing substantial. He had expressed his love for the constraction line that had been gone for, say, four years now (so about right now), and the topic was never really discussed among his group of 'friends' in general. Nobody seemed to show any knowledge or interest in Bionicle or Lego.
Come August and September and the leaks and rumors of Bionicle spread, and the boy is as excited as any other fan. The whole time he had been a part of the online community, interacting with members on fan sites, watching fan videos and making videos himself, and participating in all of the fun events and activities (and hype) the vast community had to offer. He had felt at ease and at home with all of these newly found 'friends' who shared his love for Lego and Lego themes. The thing was, they weren't truly friends as in a physical bond.
The promised day arrives, Sept. 19, and Bionicle is officially confirmed. The boy cheers and pulls out all of the merchandise he can to celebrate the return. He goes to school for the next few days feeling great, even wearing a couple pieces of old Bionicle gear to represent and show off. He gets to school one day and finally realizes: He has no one to celebrate this momentous occasion with...His friends and other acquaintances had barely recognized the theme Bionicle outside of 'that one Lego theme I liked as a kid' beforehand. The boy was shocked that nobody even heard the news or cared that much despite the short amount of time that had passed.
He hears stories on the internet of what he believed was supposed to happen: Friends striking up discussions of how they were familiar with the Bionicle for some time, talks of speculation and analysis even popping up in groups to an extent. For the boy, it was different, as nobody seemed truly interested. Yes, this was a very special event, but for the boy, it just wasn't as special as he'd thought...
Let us hope that for every Bionicle fan out there, no matter their level of interest, there's another fan there to experience it by their side.