Me
I run LEGO
Well it’s kinda true.
But only kinda.
LEGO was started by one guy carving wooden toys as a way to make some cash on the side and put bread on the table. That business survived both world wars and two factory fires before eventually growing large enough to completely dominate the global market. They’ve nearly run aground during the very early 2000’s, but some timely arrangements with Lucasfilm and the development of BIONICLE pushed them out of bankruptcy.
Now, it’s the biggest toy company in the world. Obviously there’s going to be stigmas attached to that, and we can see some of them bleeding over into LEGO’s actual practices and approach to business. They’re not benevolent any more because they stopped being one guy making wooden trains and started being the largest toy market ever. It’s not fair to say they’re completely evil and irredeemable, but bank comes first and foremost, and I definitely wouldn’t consider them patron saints to the art of toy making.
They’ve sacrificed some morals in the past, which makes them no better than mattel or hasbro or any other major toy company. And no worse.